Ouroboros

Nurture your blog, attract ideal clients

You’re passionate about your business blog, but keeping up is hard to do. You created an editorial calendar, but you’re weeks behind schedule. You don’t know what to write about and your posts are drab and soulless. And readers do not return.

There is a simple solution to that, it is called Ouroboros.

Ouroboros in a nutshell

Ouroboros is a blogging service for busy businesses that want to attract more prospects through a blog, but need to delegate the writing to stay on track.

Finding the right angle for your post, drafting the text, refining a title… requires time, patience and skills. When you are a freelancer or a small business owner, time and patience are rare.

Your blog readers, however, crave fresh and interesting content.
Even when you’re swamped with work.

This is when I come to the rescue. Based on a topic and keywords you have selected, I craft your blog post article with care. Headline, metadata, formatting, SEO: you get ready-to-use articles, to be published as required.

You also get a few tweets and Facebook posts to help you hook your social media channel audience.

Ouroboros is a flexible service: you can nurture your business blog at your own pace. Do you need help on an ongoing basis? You can order as many monthly packages as you like, and plan a long-term strategy.

Or, you can buy a single package, and keep some extra posts handy for those super-busy times when you can’t keep up with your preferred publishing schedule.

Ouroboros is right for you when you:

  • want to get the most out of your corporate blog or reach a wider audience.
  • planned your editorial calendar, but cannot keep up with the schedule.
  • need to delegate your blogging to focus on other aspects of your business.
  • want to increase your publishing frequency to gain momentum with your blog.

What you get

  • Fresh original content for your blog, in English and/or Italian.
  • Tweets and Facebook posts to promote your articles on social media.
  • The opportunity to turn your corporate blog into a strategic asset.
  • More time for your core activities.

The Ouroboros process

  1. Once you get in touch, we arrange a quick Skype call. During the call, you talk me through your (blog) objectives and needs. Once we have defined your goals and requirements, I draw up a quote for you.
  2. Is there chemistry between us? Let’s get things rolling. We create an in-depth brief to pinpoint your keywords, favourite topics and details. I send you my blog post ideas for validation, and we decide on the delivery dates.
  3. Your final files are delivered on or before the agreed date.
  4. If we agreed on a long-term collaboration, we also arrange a regular monthly Skype call to review and refine your blogging strategy.

What about the price?

Ouroboros is a custom-made service. The final price depends on your specific requirements. Do you need me to write 4, 8 or 10 articles a month? Would you like me to select the blog post images too? Do you also need help with the planning of your editorial calendar? Do you need me to upload and schedule your posts on your (WordPress) website?

Blogging packages start at € 400 a month.

Frequently asked questions

What is included in the minimum price?

The minimum price includes the following: 4 blog posts (500 to 800 words each, including metadata), in English or Italian; 12 tweets (3 for each article); 4 Facebook posts (1 for each article). The blog posts are based on your selected keywords.

Can I have the blog posts, tweets and FB posts in English AND Italian?

Yes. During our preliminary Skype call, you will tell me all about your needs and I will provide a specific quote.

Can you also choose the best images for my posts?

Of course. The selection of royalty-free images costs € 25 a month (up to 2 images per blog post).

Can you help me schedule my social media activities too?

Sorry, I can’t. That is a task for a social media manager.

Do you need expert help to manage your social media channels? I can refer a trusted professional.

I’d like to buy monthly packages. Do I need to pay for these in advance?

No, you only pay for your first monthly package in advance. During our contract, you will receive an invoice at the beginning of every month.

You’re Italian, right? Why do you offer writing services in English too?

I obtained a copywriting diploma in English, from an institute in the UK. I received the highest possible grades, which is only possible with native-level language skills.

I also developed a deep understanding of the British market and culture. And to make sure that your English materials are flawless and fit your brand, a little extra for you: a final check by a trusted native professional, at no additional cost.

Box chi sonoAbout me

My name is Alessandra Martelli, I’m a copywriter and translator living in Turin. I help companies thrive on Italian and English-speaking markets by using “the right words” to connect and engage with their audiences.
Get to know me

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